Concept Development

Website concept development requires a highly detailed analysis of the proposed web site's creative content, features and target market. Our goal will be to build a plan for success by integrating all these diverse project parameters into an optimum mix of design and technology. Once the ideal combination of concepts has been developed they will be included into a web site specification that will guide site production.

Graphic Design

We provide a broad range of graphic design services created by our pool of talented artists. If a client has existing corporate or project branding we will ensure that additional graphic elements harmonise and enhance these existing assets. However we can also provide a complete graphic service including logo design and corporate branding.

Content Management Systems (CMS)

For websites that require regular content updates we are able to provide separate CMS applications enabling clients to change and update their own content. We are able to utilise third party applications or develop bespoke proprietary solutions to suit their individual needs. Our CMS systems can apply to both website published content as well as transactional content in e-commerce systems.

Custom Web Programming

We are able to directly share data resources from numerous locations and various applications facilitating intelligent programming of web based applications, thus enabling the client to reduce costs and increase productivity. We can tie websites into the mobile phone network, into computerised accounting / stock control systems and also into GIS postcode mapping systems.

Search Engine Optimisation

For many of our clients the success of their website depends on attaining high rankings in the major search engines such as Google, Yahoo & MSN. We will maximise your web-site's performance to achieve this objective by using a variety of recommended techniques including fully compliant XHTML code, properly structured content and intelligent use of meta-data. Artificial Art can also offer the facility of integrating your website into Google Webmaster Tools along with the submission of an XML site map. If search engine performance is a major priority we will consult with you to establish a desired list of search terms relating to your marketing objectives. Once these have been determined we will incorporate them into the website and structure it around them.